Our guide contains answers to some of the most common questions about inPurley. Use the filter to navigate the page.
What is inPurley exactly?
inPurley is comprised of a suite of web administered tools for community organisations and local businesses as well as mobile applications for Android and iOS.
What does it cost?
inPurley is completely free to visitors and residents. Local businesses sign-up and are given 1 year's free trial. As the trial period comes to an end, business users can decide whether to pay £5 a month to continue to be part of inPurley. The monthly subscription is put towards running costs like hosting and keeping the platform maintained.
inPurley is part of the South London Partnership’s InnOvaTe Programme which was awarded £4 million for a South London multi-purpose ‘Internet of Things’ platform project to help people live better, healthier lives and to generate economic growth. Purley is helping to pioneer new technology for local communities.
Who owns the data?
Purley BID is operating the platform and is legally listed as the data owner with Croydon Council having access and oversight.
How do you make money?
Loqiva, the company which supplies the platform is funded by the Innovate Programme. Long term the platform will be funded by a small subscription fee and other optional paid-for services.
Is this software in use anywhere else?
Crystal Palace was the first full installation of the Loqiva software. We're are currently deploying Loqiva in locations around the UK, Ireland and the US.
App Users FAQ
Is the inPurley smartphone app free to use?
Yes, inPurley is completely free. All you pay for is your bandwidth.
What kind of data do you collect?
inPurley needs to collect personal data to make recommendations to you. When signing up, you explicitly tell us your name, age range, gender and postcode together with some information about your interests. After this, the app monitors your location. You can opt to turn location monitoring off in the normal way on your phone but this will limit some of the features of inPurley.
How do you protect my privacy?
The data that's displayed on inPurley is aggregated and anonymised. We hash and encrypt data in transit, and all the decisions made intelligently by the platform to serve you content are done so privately and autonomously. We have built our platform with the principal of using data ethically. All data is stored in the UK.
Can I delete my account?
We hope you won't, but of course if you feel the need to delete your account, you can do so on the app at any time. When you delete your account then all the data personally identifiable to you is instantly erased from our system.
Will the smartphone apps be updated?
Yes, we will be regularly updating the smartphone app with fixes and new features. Please download the latest version to enjoy the best experience.
How can my business benefit from Loqiva?
Simply join inPurley and subscribe as a local business. inPurley is available to businesses located in the areas the platform serves. This is the reason your business address and credit card details are requested on sign-up to help verify you.
Is my business within the area inPurley covers?
inPurley is restricted to businesses located within, or very near to, the area typically defined as Purley. Click here to see a graphic of the area Purley covers.
Why do you need card details if inPurley is offering a free trial?
Even though inPurley is free for local businesses for 1 year, we still need to check you are a genuine business. Validating a debit or credit card helps us to do this. We will let you know by email when your free trial is nearly over so you can decide whether to continue with inPurley on a paid basis.
How can inPurley help generate more revenue for my business?
inPurley creates a local community of users that your business is able to market to. You are able to list your business, promote offers to particular demographic groups within the community, and set GeoAlerts to encourage footfall to your premises whilst people are local to you. You can also view analytics of your local area.
How much does it cost?
Our goal is to help every participating local business to make a few additional sales each month. We've been asking local businesses what the platform would be worth to them to start with and have concluded that a fee of £5 per month seems fair and reasonable.
Can I try it out for free?
Sure, when you sign up you get 1 year's free trial. If you choose to continue your subscription then we'll bill on the same day your free trial ends every month.
What happens if I stop my subscription or don't pay?
If, for any reason, you stop your subscription or we don't receive payment, then we'll keep your business account available up to 1 year so you can change your mind and/or try making payment again. After this inPurley deletes your account, content and analytics information in line with its data policy.
Can someone come in and talk me through it?
Absolutely. Simply drop us a line on using contact form on this website and a member of our team will contact you.
Still need some help?
Feel free to get in touch with us and we will be happy to discuss any questions with you.